Here at Online99 we understand the benefits of a quality website design. You can see from the list below website design in not just about making a good looking website. As a business you will know that quality website design is a valuable investment. With this article Online99 hope to answer a few vital questions all businesses ask when deciding who to have carry out their website design.

Vital questions to consider when having a website designed.
What are the real benefits of hiring a professional web designer?
Is the price tag worth it?
Will a website that looks good bring in business?

Consistent brand identity

Professional website designers think about the wider picture of your business. They create a visual language for your brand that is consistent across different contexts. Taking into consideration, your website, logo, business cards, and your social media profile, ensuring they have coherent whole, with consistent marketing communications. Businesses and brands that have a consistent visual language, professional website design make a more memorable impression than those that look like five different side-businesses.

More visitors who stay on the page

What are the objectives of your website design?. You’re looking for visitors who browse through your site and get to know who you are. Remember that most people will leave after one glimpse at your site. It takes professional website design to keep them interested, let alone willing to buy your product or service.

More customers

Calls to action are the sign-up, buy now, and learn more parts of your site. Where they are on the web page, how they look, and what they say will determine how many more people decide to buy something from you.

Distinction from competitors

The internet is a very crowded place with every good business having some form of online marketing. Good-enough website design just don’t cut it anymore. Within one industry, there are many sites that look the same. They say the right stuff, the design isn’t too offensive, but they don’t make the effort to speak up and say why they’re special. That doesn’t mean you have to pull out the sparkly graphics to get attention. Quality means distilling all of your unique selling points into one coherent visual message.

Form, structure and purpose to content

To attract the attention of both your customer and search engines. Content and design need to be perfectly aligned on your site. Most people will not put in the effort to understand what you are trying to say. Large blocks of small text, confusing navigation, and obscured calls to action will turn visitors away. Designers work with your content so that it’s clear and directs people to what you want them to do.

Polished details

This is where the benefits of a professional website designer will stand out from a armature or a template web design. The choice of fonts, spacing of text, and contrast are details that make a difference in the overall quality of your site. These kinds of nuances may not seem that important, but they affect how readable and functional the site is.

Objective perspective

You are the expert on your own business, but you are not an expert on web design. Sometimes there needs to be a compromise between what you want and what works for the web. Quality web design also comes from the experience of knowing how to translate ideas into web pages.

Less spending down the road

Businesses that try to get a “good deal” with web design and buy into the promise of getting high-quality design services for a cheap price often end up paying more than they need to. Why? They realize that high quality really does cost money and pay for another designer to re-do their site.

Reliable partnership

Business owners and web designers have to work together to create a website. The process involves communication and compromise. If you are satisfied with the result, the web designer you worked with will be your go-to for changes and new additions.

Room for development

Quality design builds a solid foundation for the improvements you will want to make after the initial site is finished. Whether you want to add a new product or service, the site will already have a strong enough aesthetic that you don’t have to go back to square one.